Croissants, Here I Come.

My name is Noelle Griffin, today is my birthday, and I leave for France. Talk about a birthday present. I am a senior studying advertising at the University of South Florida. A little bit about me, I’m passionate about all the UN SDG’s, but #13 Climate Action has a special place in my heart. I hope to one day work at a an advertising agency that specializes in working for sustainable clients, clients that are trying to make a difference in the world/have a positive impact with their products or services. Most people don’t really think of advertising when talking about sustainability, however I think advertising is key to reaching goals set for 2030. The end goal of all advertising is to tell a story to portray a certain message that ultimately inspires some type of action. Some other things you might like to know about me is that I am a vegetarian, I drink a lot of coffee, and I will forever share cute animal videos across all of my social media.

I’ve always wanted to go to France. I’ve daydreamed about visiting the Eiffel Tower and riding a boat down the canals since I was a kid. I choose the “Advertising in Paris and Cannes” program, which is three weeks long. The first week in Cannes for the Cannes Lions International Festival of Creativity. It’s one of the biggest and most prestigious festivals in the advertising industry. I am so excited to learn from experts in my field and see what work in the last year has been deemed good enough to earn a Gold Lion or Grand Prix. I’m also really excited to learn more about the Global Common Ground initiative, which is an initiative that the six major advertising holding companies agreed to. It’s their dedication to the UN Sustainable Development Goals (stay tuned for more on that). The last two weeks I’ll be in Paris to visit some of the world’s leading advertising agencies to see how they operate, hopefully make some valuable connections, and to understand how advertising works on a global scale.

I hope, more than anything that traveling goes easy. We’re taking a bus from Tampa to Miami and staying the night in Miami tonight. Our flight from Miami International Airport leaves tomorrow and we have a short layover in Manchester. Then we’ll catch a flight to Paris CDG airport. From CDG, we hop on a bus to the Gare de Lyon train station. At Gare De Lyon we take a 5.5 hour train ride from Paris to Cannes, down on the French Rivera. Whew.

I usually do well in travel. I’ve learned a few tricks from my other trips. I thought I would share them with you…

  • Get adjusted to the time schedule before you land in your destination. If you can give yourself a day before you leave to adjust to the time change, that’s great, however, I usually do it once I get to the airport or on the plane. Sleep when you would sleep at your destination time, and eat when you would have a meal abroad. If the time is earlier where you’re going than it is at home, you’re going to be really tired and want to sleep, don’t do it. It’s better to be tired during travel than it is to be tired on your first full day of your trip.
  • Don’t make drastic changes to your diet. You don’t want to end up with a nasty stomach ache, because you couldn’t turn down that pastry. I know, I know, it was calling your name, I hear ya. I usually don’t eat many milk products, however, in France it’s nearly impossible to avoid milk, so before I left, I started introducing milk and cheese back into my diet. However, I am still going to try to limit my intake.
  • Drink LOTS of water. It’s easy to forget to drink water, especially when you feel like you might need 6 shots of espresso. You could set little reminders on your phone to remember to drink water. Stay hydrated and you’ll feel much better overall.
  • Wash your hands frequently, and take some vitamin C. This is given, I feel. You’re going to be in some high traffic areas. Take precautions to make sure you don’t get sick on route.

That’s all I can think of for now. What other tips do you have?

I would like to take a quick moment to recognize a few people for helping me make the dream of going on this trip a reality. Thank you to my mother of course, but also the USF Global Citizen’s Project for awarding me with the Global Citizen’s Travel Award, and the Zimmerman School of Advertising!

Bus to Miami

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